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Norman Receives a New Visitor Website
By Tourism Industry Partner
NORMAN, Okla. – The Norman Convention and Visitors Bureau launched a new comprehensive, interactive web site, May 25, 2011. The URL, www.VisitNorman.com will remain the same.
The NCVB, located at 223 E. Main Street in Norman’s historic downtown district, requested proposals from agencies nationwide for the Website. Following interviews earlier this year, Tulsa company Cubic Creative won the bid and began strategizing the tools and special effects needed to make visitors to the site feel engaged and welcome in Norman.
“The website is the most significant marketing piece the NCVB has,” says Executive Director, Stephen Koranda. “With this new site, we feel confident that Norman is being promoted successfully by offering many more things to do and see and giving the potential visitor a taste of Norman before they leave.”
The interactive web site includes a video library showcasing attractions, restaurants and other offerings. A live social media feed to the NCVB Facebook Fan page and access to the organization’s Twitter and Facebook networks is also included.
The feature potential visitors to Norman will find most useful will be the reservation system that allows the traveler to compare the rates of Norman hotels, motels and bed & breakfasts and make their reservation through VisitNorman.com.
“Numerous research findings tell us that before traveling visitors search the web and plan their trip using the web before they leave,” says Koranda. “The CVB invested the cost of the reservation system so we can offer this to potential visitors and in turn, book more lodging reservations.”
According to the 2010 Portrait of American Travelers by Ypartnership, 8 in 10 travelers say the ability to check fares is the most important attribute of a travel website.
A page dedicated to media professionals will provide sample editorial, photographs, itineraries and up-to-date releases on travel and tourism news in Norman.
“We field calls from travel writers and other media about Norman,” says Jen Tregarthen, Marketing and Public Relations Manager for the NCVB, “our new website will supply them with facts, resources and ideas for their coverage in one convenient location.”
The site accommodates the increasing demand for meetings and conferences in Norman with a meeting professionals page, which includes information on Norman’s top conference hotels, unique venues and the wide range of services the Norman Convention and Visitors Bureau provides.
A more versatile mobile site has been added as well.
“We want to be the most easily accessible organization,” says Koranda, “by providing access through traditional marketing and communications, social media, and a main and mobile site, we’re ensuring information on Norman is available to everyone.”
The NCVB exists to promote the city, to attract overnight meeting, convention, sport and tourism business to the community, and to enhance and contribute to the overall identity and economic well-being of the city. The Vision of the Norman Convention & Visitors Bureau is to be the leader who proactively markets and develops Norman as the preferred destination in Oklahoma.
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Marketing & Public Relations
223 E. Main St.
Norman, OK 73069