Oklahoma Tourism & Recreation Department

News Release

March 31, 2011



Contact:  Lindsay Vidrine

Phone:   405-230-8414

Email:   Lindsay@TravelOK.com


Norman Goes Green with ECO 2nd Friday

Norman Arts Council Uses Art Circuit to Promote Sustainability


On April 8, Norman’s monthly celebration of art will add green flair for participants through a partnership between 2nd Friday Circuit of Art and Encouraging Conservation in Oklahoma (ECO), the state’s premiere sustainable travel certification.


Visitors to the art circuit, which takes place from 6 p.m. to 8 p.m., can participate in a sustainability-themed scavenger hunt featuring downtown businesses such as Gray Owl Coffee, Blu Fine Wine and Food, Pink Elephant Café and Michaelangelo’s Coffee & Wine Bar. Each location will provide information on conservation efforts throughout the state provided by Sierra Club—Red Earth Group, OUr Earth, Oklahoma Sustainability Network, Norman Sustainability Network and the Oklahoma Food Coop. Participants will receive green giveaways at each location as supplies last.


“Norman is a champion of the sustainable tourism movement, and we want to honor that by engaging the community in those efforts,” Sandy Pantlik, director of Travel Promotions with the Oklahoma Tourism and Recreation Department, said. “We hope the experience is educational and fun for both the businesses and the members of the Norman community.”


The scavenger hunt ends at Stash (412 E. Main St.), where participants will be able to find out about the Norman Music Festival Green Committee and its efforts. People who complete the scavenger hunt will be eligible for prizes such as VIP passes to the NMF and gift certificates to downtown businesses.


According to Josh Lunsford, associate director of the Norman Arts Council (NAC), the collaboration between 2nd Friday Circuit of Art and the ECO Program mutually beneficial.


"The NAC appreciates the goals of the ECO certification program and supports the idea of sustainability and being environmentally friendly,” Lunsford said. “We realize that as the community begins to support sustainability, it is a natural fit to include the ECO program into what we are doing in April.”


The NAC also wants to integrate sustainable goals to one of their biggest events of the year, Lunsford said.


"The Norman Music Festival's Green Committee is currently working to have an ECO-certified festival,” Lunsford said. “We are hoping that this helps spread the word that even as we are supporting the businesses and artists, we are doing so in as a sustainable way as possible.”


2nd Friday Circuit of Art – a monthly, citywide celebration of art – is a collaboration between artists, art organizations and business brought to you by the Norman Arts Council. All events are free and open to the public from 6:00 p.m. until at least 9:00 p.m. A map, participating venues lists and more information are available at www.2ndfridaynorman.com. For information on other Norman Arts Council events, please visit www.NormanArts.org, or call the NAC office at 405-360-1162.


Since 2009, the Oklahoma Tourism & Recreation Department (OTRD) and Department of Environmental Quality’s ECO Certification program has promoted, developed and encouraged sustainable tourism throughout the state. OTRD works to advance the exceptional quality of life in Oklahoma by preserving, maintaining, and promoting our natural assets and cultural richness. The department is the steward of the state park system and also promotes Oklahoma as a travel destination through many award-winning programs. To learn more about Oklahoma Tourism visit www.TravelOK.com or follow us at www.Facebook.com/TravelOK or www.Twitter.com/OklahomaTourism.



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